If you have been in Watertown in the past few years, you have probably noticed ‘Talk it Up! Lock it Up!’ banners and posters — in schools, public buildings, local businesses, and at events. In 2005, the YRBS reported that teens were primarily getting alcohol from their parents’/guardians’ home, with or without their knowledge. In response, WYC began its Talk it Up! Lock it Up! (“TIU/LIU”) to inform parents about the important role they play in reducing teen drinking by closely monitoring the alcohol within their own home AND by talking with their teen about not drinking.